Urbana Corporation Purchases Additional CBOE Membership

Toronto, Ontario – July 10, 2007 – Urbana Corporation (“Urbana”) (TSX: URB/URB.A /URB.WT) is pleased to announce that it has entered into an agreement to purchase another seat on the Chicago Board Options Exchange (“CBOE”), a private entity.

 

The total cost of this purchase is approximately US $2,525,000.

 

Urbana now owns a total of 9 CBOE seats in its portfolio.

 

Urbana is an investment corporation that is listed on the Toronto Stock Exchange. Urbana’s current focus is buying seats and shares in private and public securities exchanges in North America and around the world.

 

Please contact: Elizabeth Naumovski, Investor Relations at 416-595-9106 for further information.